Our Principles

  • We Embrace Diversity
  • We Explore the Unknown
  • We Captivate Audiences

Who We Are

Just us & Otto, Qatar

In Qatar, we’re part of the fastest growing economy in the Middle East. The country has a clear national vision and an impressive events calendar that includes the 2022 Football World Cup and around 40 international sports competitions. Honesty and credibility are our watchwords. Only relationships built on solid foundations can excel. We can understand your brand and win you fans with a clear and concise image.

Just us & Otto, UAE

Situated in Dubai, we are ideally located within a global hub that plays home to the Middle Eastern headquarters of some of the worlds most well-known organisations. Winning the bid to host the anticipated Expo 2020, Dubai also hosts GITEX, Art Dubai and the Emirates Airlines Dubai Rugby Sevens. Just a few of the big events taking place annually in the ‘City of Gold’. We help businesses attract and engage with their customers visually, verbally and emotionally. We aim to create experiences that trigger emotions and in turn, create fans.

Your creative partner for emotional experiences

Just us & Otto unleashes creativity and connects people to brands at every step. Breaking away from our affiliated company to form our own identity meant making some tough decisions like, what do we stand for? In a digital age, the spread of information is vast, and overwhelming. We have an all-inclusive access, but how do we stand out?

Well, we’re for everyone; we don’t have time to pretend. For us, authenticity is key. Time-pressured consumers and businesses need clear, concise and relevant information. We dream big, and develop pioneering ideas. We are driven by goals, and want to see our clients grow. To be noticed, you have to be different. You’ll be working with a multi-disciplinary team, each one of us explorers. We will convert our ideas into ingenious expressions exclusively for your brand.

Transforming consumers into Fans

We brew together every aspect of creative, physical and digital resources into engaging brand experiences. By developing interactive scenarios, our audiences are drawn into the brand’s magic, complete with its values and personality. Ultimately, clients feel as though they have engaged with a truly visionary and exciting company. We will provide solid, creative and innovative solutions to captivate and create positive changes, while realizing brand dreams.

Quick Facts

  • Founded in Qatar 2011
  • Rebranded in 2017
  • Launched in UAE 2018
  • 20 Brand Experience Professionals
  • 40 Local & Multi-national Clients

The Team


Just us & Otto is an agency of multidisciplinary talents working as a unified team under the leadership of ideas. We translate brand values into brand experiences and build long-term brand-consumer relationships or in simple words: We create fans for brands.





Markus Hofmeister has been involved in the marketing industry since 2001. He has severed in several creative business developments in his International agencies in his home of Germany. After observing the potential of success in Qatar's business sector and studying the Gulf's markets and brands, Markus founded his marketing communications agency, Just us & Otto, which has been prospering ever since. Besides being a connoisseur of marketing, Markus is keen on supporting entrepreneurship, spending time in the water, and being with his loved ones.



Melissa Greenwood

Originating from South Africa, Melissa Greenwood has worked at several renowned international companies of luxury tours. Her experience in this industry sparked her desire to travel the world, and after journeying around the globe, she anchored in Qatar. Since being here, Melissa has worked alongside several key figures in leading roles on events in the country. When she is not venturing into other cultures and playing the role of a global representative, Melissa is visiting the sunny beaches of Cape Town and staying close to home.


Social Media Manager

Mohamed Eltayeb

Results-oriented college graduate with a Journalism degree from Northwestern University in Qatar and a minor in Media and Politics at Georgetown University, Mohamed Eltayeb, is a humanitarian, entrepreneur, journalist, and creative creator. Born and raised in the United States. Mohamed Eltayeb has had the opportunity to live abroad in the Middle East and strengthen his bilingual skills. He has produced several pieces of journalistic content in several countries like the US, Kenya, Ghana, Sudan, and now Qatar. In his free time, Mohamed is an avid athlete, lover of basketball, and the arts.

Our Awards

Lux Life

Marketing Congress


M&A 2020